Branding / Rebrand
H&M is a multinational clothing-retail fashion company for women, men, teens and children. Their collections include all types of fashion, from modern and basic clothing to “high-fashion” reflected by international trends. Known for their trendy, fast-fashion that is commonly circulated in California and projected through the media, I felt their current presence feels outdated, so my goal was to capture that overall look and feel through my redesign.
Copyright © 2017. All Rights Reserved.