Steelcase Rewards | Trip Kit 2020
Challenge: Build buzz about an Argentinian adventure awaiting Steelcase’s best salespeople of the year. Famous for its Malbec wine, I created custom packaging for the congratulatory gift sent to trip winners.
Pulling vibrant blues from the country’s flag and infusing them with an energetic textile pattern balanced by sleek black, this theme extended from the packaging tape, to the wine label, to the celebration card inside. Cheers!
Agency: Highland Group
